I was with a client recently who has managed to win some business from well known darling of the UK high street. The problem is that whilst it is a great client to have, my client was told that they are very unlikely to get a much bigger slice of the company’s legal work. You …
7 simple ways to get more value from your clients without having to upsell them a thing Read More »
In this short article I explain how you can make the seemingly impossible task of building a partner-sized client portfolio more manageable. It was the final stretch at the end of an exhausting bike ride. I’d already clocked up 10 miles of hilly off-road riding. Before I could make it back home, I knew I …
How my recent cycling trip can make it easier for you to build your own practice Read More »
I’m sure we’ve all been in that stomach-churning position of wondering just exactly where you next new decent client is coming from. Or whether you are taking a leap of faith to start to win your own clients. It’s truly gut-wrenching, particularly when you have been actively getting your name out there and supposedly doing …
I’m sure we’ve all been in that stomach-churning position of wondering just exactly where you next new decent client is coming from. Or whether you are taking a leap of faith to start to win your own clients. It’s truly gut-wrenching, particularly when you have been actively getting your name out there and supposedly doing …
When you are waiting on a new client or lead to say ‘yes’, it can be a tense time. Are they serious? Have you won the work? Do you have the resources for the work? Will they answer your calls or emails? That’s the problem. You know you need to follow up, but what is …
How do I follow up without p*ssing off my potential client? Read More »
Tyre-kickers. Not a particularly nice word, and often used to describe prospects who don’t want to buy your service, or the upsell from your marketing activity. In this post I’ll give you six signs that should ring alarm bells that you are dealing with a tyre kicker. After all, they don’t usually have a big sign …
6 big clues to help you identify and stop wasting time on tyre-kickers Read More »
Attending networking events and talking to strangers is a way of life for many accountants, lawyers and consultants. Being able to keep a conversation going with a stranger is an art form. In this extract from an interview with Errol Williamson in Spring 2015, I answer the question about how to respond to an impromptu …
How to respond to impromptu questions at networking events Read More »
Attending conferences means a large time commitment from you. Often one which your billable time targets can’t afford. However, hard-to-reach decision makers and incredibly well-placed introducers often attend conferences. Being there as well may be your best chance to meet these people face-to-face. With planning, a big conference may turn into the only big business development …
8 essential tasks before a conference to maximise the return on your time investment Read More »
Last week I was helping a group of consultants start the process of winning their own new clients. Many of the consultants, similar to most accountants and lawyers, had a mental block with the word selling and the ‘ra-ra’ element of starting to market themselves. (The ‘ra-ra’ is their words not mine). After all, most …
9 excellent ways to truly understand what your clients will want to buy Read More »
