Heather Townsend

Heather Townsend is the global expert on what it takes to make partner. She is the best-selling author of 5 books, including 'How To Make Partner And Still Have A Life' (co-written with Jo Larbie), 'Poised for partnership', 'The Go-To Expert' and 'The Financial Times Guide To Business Networking'.

This cautionary tale will make you consider your online footprint

Tips for getting business referrals I’ve written several articles about how you can use social media to boost your reputation and generate referrals.  However, just like your physical image, your online image needs tending and careful grooming. What does your online footprint say about you? Are you aware of how much attention it receives? How much …

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Are you making this mistake which is stopping your network from sending you referrals?

Referral Generation Tip: It was an innocent enough situation, and one which could have easily spiralled out of control. It also was a situation which illustrated why so many of us fail with our referral generation. In this blog post I will explain all, but also give you some ideas on how to maximise the number …

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This is why my husband and I had an argument on top of a steep hill

An incident from my recent holiday served a useful reminder of the importance of checking assumptions and clarifying exactly what a client wants. A long steep hill loomed My breathing was becoming heavier and heavier and even more laboured. My chest was screaming for my to stop. My legs were aching from every sinew. Then, …

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cyclist

The comfort zone trap – is it holding your career back?

What’s climbing got to do with making partner? As it happens, quite a bit. In this blog post I will explain the connection between climbing and making partner, and why it is so important for your career that you challenge yourself to climb out of your comfort zone.  Last week, my family and my sister-in-law’s …

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What it really means to be professional at work

Last week I was running a referral generation workshop for a small law firm. When we were discussing what stopped us feeling confident at networking, the old chestnut appeared. You know, the one about ‘wanting to appear professional’, so not being able to bring your personality into the conversation. I see this worry about being …

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being professional

5 tips to successfully navigate politics in your firm

Last week, I was speaking at a ‘how to make partner’ event hosted by the Pro-Recruitment group. After I had finished my talk, there was a question and answer session with me and a panel of partners. One of the questions was how to successfully navigate the politics in your firm. In this blog post …

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What is the single most important factor to successfully make partner?

Last night at the Pro-Recruitment Event ‘How To Make Partner’ I was asked: “What is the one thing that you must do to ensure you successfully get to partner?” What a question! After all, there are so many things you must do to get to partner. Where should I start?  Well, this post is going to …

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The number one reason why you need a non-negotiable level of business development activity

In this blog post I look at what causes the feast and famine cycle of new client work, and how you can avoid this with your practice. I’m in danger of getting into a feast and famine cycle Today is a strange day for me. I’ve started off the day by blogging and setting the …

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business development tips

How to convert a prospect into a warm, pre-qualified lead who is ready to buy from you?

My client made a very successful presentation at a seminar. As always with these things, lots of people came up to talk to her afterwards. In fact, there was someone who was in a position to give her real work and who was really interested in her work and methodology. Is this a lead? No. Is …

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Is this common mistake jeopardising your performance at work?

I had been forewarned that my coaching client was likely to be emotional in our coaching session. What I didn’t expect was for the tears to start rolling from the start of our conversation. I was reminded of this coaching session recently. I was having one of those days. You know, the ones that happen …

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