Heather Townsend

Heather Townsend

Heather Townsend is the global expert on what it takes to make partner. She is the best-selling author of 5 books, including 'How To Make Partner And Still Have A Life' (co-written with Jo Larbie), 'Poised for partnership', 'The Go-To Expert' and 'The Financial Times Guide To Business Networking'.

This is how to check that going for partnership is right for you

All too often I see highly talented professionals gunning for partnership because they don’t know any different. When you are immersed daily in a culture where you are expected to ‘want’ to make partner and anything else is perceived to be a failure, it’s difficult to consider any other career path. This is why in …

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5 things you need to prove if you want to move from director to partner in a Big 4 firm

I have been privileged to help several senior managers in a Big 4 make it to Director and then help them along their way to Partner. In this article, ‘Partner versus Director,’ I share what I have learnt along the way, in particular, what is the difference between a Big 4 partner versus director. Big 4 …

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How to identify when you need to work ‘smarter’ and when this isn’t going to help you get more productive

I was having a conversation recently with a client who had been newly promoted to director in his Big 4 firm. The conversation inspired this article as we were looking at how he utilised his time. He thought he needed to work smarter in order to work harder. However, it wasn’t simply a case of …

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Changing the word impossible to possible.

When to say No (or yes) to extra responsibilities at work

Many Big 4 firms and law firms expect their senior managers, directors, senior associates and legal directors to take on extra responsibilities at work. These are normally non-chargeable responsibilities which will take you away from the day job. The reality is that it is not optional to take on these responsibilities. However, these extra responsibilities …

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Why feeling the fear and do it anyway is NOT going to help you make it to partner.

Making it to partner involves building a new skill set AND changing our role and responsibilities over time. I don’t think that there is any accountant, lawyer or consultant in practice who I have met who hasn’t felt the fear of needing to win their own clients and build up their own practice. What you …

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3 cracking ways to stop wasting time with business development

Business development is essential if you are going to grow your own practice to make partner. But many accountants, lawyers and consultants find that business development time waster activities loom large on their to do list. (And that’s if you have the time to do business development in the first place! Are you allowing business …

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6 tips to make the time to produce valuable content

In the fifth of our newly published ‘The Go-To-Expert‘ inspired blog posts, we look at how to make the time to write blog posts, or valuable content which your audience will love. Producing valuable content to help you effortlessly attract in your own clients and build your profile takes time. Getting the time to write blog …

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Career Clinic: I’ve just been promoted to senior manager, is it to soon to be thinking about partnership?

This was the question that was posed to me last week, from a newly promoted senior manager in a big 4 firm. Good question! Here was my response to the question… Depending on your firm, your next step may actually be to partner. Some firms use the director role as a career full-stop, whereas some …

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